I was thinking the other day, what makes a good ICO: management or company product?
On the one hand, you can have the greatest management in the world, but if the product is mediocre, it won’t really increase value for investors. And then you can have the most innovative and important product or service in the 21st century, but if management sucks, then you are done.
So after getting that statement in my mind, I started playing this stupid debate in my head, trying to figure out if a good product is better than good management and vice versa. Now, of course, we are not talking about a horrible product or horrible management. Just considering that both factors are mediocre. (By the way, it makes sense that you only want ICOs that have both factors checked, but we are just having a fun/stupid debate now.)
If you have good management and a mediocre product, then you are stuck with just bad people. However, in the case of “bad people” you can always replace them (assuming they are replaceable.) If you have a mediocre product and good management, you can get the best out of that product with a talented group of people. Also, the good management will sense very soon that things aren’t going well, so they should be able to make adjustments to their business model, add another service etc.
So if the debate was already completed with 2 opposite arguments, what else is there to talk about? Consultant teams behind the curtains!
You will have a CEO, a CFO, CTO and a bunch of other titles you can probably find off a Google search. However consultants are super important. Sometimes, more important than the management team. The CFO just counts money…but a consultant can be the one that leads you down a rabbit hole, or through a genius route that will gross the company a fortune. Many times, when you have prominent ICOs that have already gone through private investments (Angel List investors etc) they get to have some consultants from those investment firms.
I want everyone one of you, right now, to go look up their favorite ICO: check and see who is consulting them. Don’t just trust the MBA from Wharton Business school who is running the company. Look at the great number of consultations that do a lot of the heavy lifting: evaluate them and understand that a bad consultant can be a disaster for a company: not only can an ICO not succeed, but it can fail horribly and lose everyone money.
So, back to the debate: ICO vision/product VS Management? Check your consultants…they play a huge role in the formation of the future of a company.
Rentberry, the ICO set to disrupt the long term home rental industry, has had investors and consultants from over 10 countries worldwide. Not only are the investors consulting, but they also have a separate team focused just on consultations (for the global markets.) That for me, is an incredibly significant factor in assessing this company.
Invest wisely!